Money helps to get Richardson the air time he deserves. You can do it conveniently through the website, attend an event, or host a fundraiser.
2. Table.
We need to make sure that supporters in key demographics are registered to vote. Meeting people makes the campaign feel alive.
3. Canvas.
Meeting neighbors face to face can be an effective way to get the word out. We should make sure that our materials are not wasteful and are more keepsake than a postcard. This should probably be done in the fall.
4. Phone bank.
Picking up the phone is easier than knocking on the door. We can do it effectively by calling first to see who people are voting for (saying that we are calling on behalf of California for Richardson), following up with undecideds to see if they have chosen Richardson and with Richardson supporters to try to get them involved, then calling before the primary to those who are planning to vote for Richardson to let them know where their polling place is and reminding them to vote. This should probably be done in the winter.
5. Wear it proud.
Tee shirts are a great way to get your message across to voters. You can make your own at Spreadshirt.com very easily. I have several at Link. These are at cost, so I don't make any money from them if you want one.
6. Stick it.
Bumper stickers get noticed by drivers. You can make your own at CafePress.com.
7. Buttons.
Pass them out at parades and events. You can also make them at CafePress.com or Spreadshirt.
8. Postcards.
You can make blank postcards on CafePress.com or other printing sites and put them in postcard slots in coffeeshops and clubs. This is a very good viral marketing tactic if the postcard is funny or interesting.
9. Write.
Letters to the editor do work, just ask at Joe Wilson. One of the members of my MoveOn group was published in the NY Times.
10. Blog.
Cyberspace works, whether you have your own blog or are posting comments to a major site. We need to generate content.
11. Link back.
Google and other sites base their algorithm on links more than hits. So if you link to a supportive article or Richardson blog, it will return higher in search results.
12. Banners.
Do you have a website? Make a banner to support Richardson. Have it click through to the main website.
13. Party.
Attend a house party to plan events. If people feel that Richardson supporters are fun to be with, they will be more inclined to volunteer.
14. Meet.
Have casual meetings like dinners and picnics with Richardson supporters. Meeting in a public place to talk about Richardson creates buzz.
15. Watch.
Support the air time that Richardson has by boosting his ratings and getting others to watch. If he boosts ratings, talk shows will want him more.
16. Listen.
The same goes for radio.
17. Call in.
Radio is a little easier to get heard on. Call in to shows that are discussing an important issue or Richardson and let them know where you and he stand.
18. Talk.
When someone asks you about Richardson, be ready to give a brief one minute rundown of why someone should support him. Then add your personal reasons for supporting him. Be ready to speak to his strengths.
19. Defend.
Be ready for comments that people don't like him for a given reason. Know your position now so that you are not caught off guard.
20. Ask.
Find out who others are supporting. It is a good way to start the conversation on presidents.
21. Be nice.
People normally stick to decisions that they feel that they made on their own. Don't argue - instead, encourage your conversant to consider all of the candidates and make their own decision.
22. Drop in.
Go to other candidates' parties and find out what they like about their candidate. Be honest that you are their just to find out. Tell them who you are supporting and why. Remember that frequently the best response to a silly reason for supporting another candidate is, "Really? Hmm."
23. Petition.
Richardson has several petitions on his site. Be sure to click through.
24. Endorse.
Formally support Richardson and support others to do the same.
25. Thank.
Be nice to the people who are endorsing him. Let them know how much it means to you.
26. Send notes.
Let Richardson and the campaign know how much you appreciate them. Jeff Gulko is the Grassroots Director and can be reached at JGulko@richardsonforpresident.com.
27. Lawn signs.
Put signs in your car, on your lawn, and in your window to let the public know.
28. Organize.
Network through other organizations and events to build a response team. Keep the grassroots movement growing.
29. Rally.
Get involved in existing rallies and parades. Bring Richardson materials with you, like signs and buttons.
30. Tie in.
Richardson has credibility nonpareil in major issues. Plan a public interest event like a climate change or deauthorization rally and highlight his stances.
31. Report.
Get in front of the media when you have an event. Fax them ahead of time if you are staging something large.
32. Get out.
If you happen to be traveling, try to meet with other supporters. Also, keep pressing Richardson's credentials and credibility with other people.
33. Educate.
Do you have speaking engagements or something that you are promoting? Try to tie in your endorsement for Richardson.
34. Test drive.
Richardson is a major proponent of electric cars, putting down 60% of the money to build Tesla's first US production facility in New Mexico. Attend car shows that Tesla is at and be there to generate buzz.
35. Be energetic.
Go to energy conferences and seminars to create buzz that Richardson is the best candidate for clean, sustainable energy given his position as Secretary of Energy under Clinton and Gore and making New Mexico the Clean Energy State with the first transmission and distribution network for renewable energy. Remind others that his energy plan has been lauded by the Sierra Club and others as the most ambitious energy plan of any candidate with the grasp of reality and federal experience to make it possible.
36. Foreign policy.
Attend lectures and events for foreign policy to create buzz that Richardson is only candidate with direct UN and Nobel Prize-nominated diplomatic experience.
37. War deauthorization.
Encourage peace supporters to listen to the MoveOn Iraq debates where Richardson first called for a deauthorization of the Authorization for Use of Military Force to end the Iraq War. Then have them listen to his candidacy speech, where he touted diplomacy first, diplomacy second, diplomacy third. Remind them that while Richardson didn't take a stance on the war from the beginning, he's the best candidate to bring it to an end.
38. Rebuilding Iraq.
Remind candidates that Richardson is the only candidate (that I am aware of) who has called for a sustainable, post-carbon economy in Iraq (I've been saying it for years, and finally someone listened). Then tell them that aside from Kucinich and Gravel, he is the only candidate who wants no troops left behind and a pull out by the end of the year.
39. Civil rights.
Richardson was one of the first candidates to openly support civil unions and pushed through civil union protection in his state. We need to remind the 10% of America that is LGTB that he was against don't ask, don't tell and shot down Gen. Petraeus's comments immediately.
40. Fiscal sense.
Richardson has cut taxes across the board in his state as well as removed taxes on food and medicine. He did this while building a surplus in the State Treasury. Democrats are scared that he will keep Bush's tax cuts, but they need to understand his record.
41. Space travel.
New Mexico has become a high tech heavy weight. Make the Kennedy comparison with the space industry in New Mexico.
42. New jobs.
If you recall, Clinton was elected for at least three major reasons (likeable and cool headed, intelligent, touting that his Governorship reduced poverty and created jobs in one of the nation's poorest states). Richardson has at least the last two credentials. He has built a space industry, renewable energy industry, and (don't mention this in Southern California) film industry in New Mexico, one of the nation's poorest states. It can work again in 2008.
43. Experience matters.
Make the CEO job interview comparison when people are saying that they don't want someone who is a Washington DC politician with a lot of experience. Remind them that Richardson has been coming out with comprehensive plans and bold vision backed with diplomatic expertise and executive credentials - everything a President needs.
44. Frame.
Keep the frames on the White House simple - executive power is different than representative leadership (presidents veto, senators just vote); credentials mean credibility; we need credibility not popularity; America is a world leader that needs to regain its credibility through innovation and diplomacy; America's roots are as an immigrant nation; America rewards those who work hard; a leader can unite people of different nations, parties, races, and genders; the ideal President will know what it is to be a representative of the people's interests, a decisive executive leader, and a figurehead to the rest of the world. These need to be simplified, of course.
45. Convene.
Go to conventions to support Richardson. Bring your signs!
46. Make friends.
Sign up for groups and reach out to friends on the grassroots network. Other people have good ideas that you may be able to execute.
47. Plan.
Don't overcommit yourself too soon. Look through your calendar and figure out when you can put time on Richardson.
48. Think.
Use your creativity to brainstorm on other ways to help. Richardson is the intelligent person's candidate, so I don't doubt that all of you are intelligent.
49. Host.
Develop your own political skills by having an event at your home or planning a happening. Use conference calls (easyfreeconferencing.com or others) to connect with people in other areas.
50. Email.
Email your friends and family to tell them why you are supporting Richardson. Read More »
The campaign for President of the USA could not be more serious, with the choices and stark consequences that face our nation and the world today... but it is my hope we can approach the undertaking with some of the spirit of fun Bill has shown in his "Job Applicant" spots.
Seriously, here is an example of the type of resource I hope members of the group can bring forward to share so we can discuss policy choices in an informed manner:
Link "The Oildrum"
they have a great article today on the convergence of peak oil and GHG emissions...
Read More »








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